In sunshine drenched India, it’s no surprise that the color yellow evokes associations deeply entrenched in the collective consciousness. Call it basanti as north Indians do, or manjal, the term used by southerners, yellow is prominent among India’s sacred colors,...
The word ‘Diamond’ comes from the Greek word ‘adamas’, which is an adjective that was used to describe a very hard substance. (Diamonds are the hardest known natural materials and hence its name.) Diamonds because of their beauty and value,...
There is a fascinating legend related with the Rudraksh. The term in essence refers to the tears of Lord Shiva. Lord Shiva meditated for numerous years for the wellbeing of all creatures. But, when he opened his eyes, he saw...
Divinity, purity, prosperity and beauty are all words that are used to describe the Indian mythological bird – Annapakshi or Annams as we call them. Said to symbolize purity, the white coloured Annapakshi, could have well resembled the elegant modern...
The beauty of a Kanjivaram silk sari lies in its rich weaving, radiant colours and intricate patterns. For centuries, flowers, leaves, birds and animals have appeared in these textiles, sometimes rendered realistically and sometimes interpreted as stylised motifs. Master weavers...
All this week, we’ve shown you some of the gorgeous paisley motif Kanjivaram saris from Sarangi. To celebrate this motif’s beauty even more, here’s a little note about this timeless classic, delving into its origin and journey through the years....
Its award time! Sarangi has been conferred the ASSOCHAM-IMC WOMEN HERITAGE AWARD 2010. The award was presented by Shri Jyotiraditya Scindia, Minister of State for Commerce and Industry, Government of India, and Smt. Swati Piramal, President, ASSOCHAM on 23 February,...
We’re delighted to announce the launch of our first retail store at 17a, Sterling Avenue, Nungambakkam, Chennai 600034, India. A recital by renowned flautist Shri B.V. Balasai and party, will mark its formal opening on Friday, November 6. While the...